On the manual entry it says that "On iOS this uses the in-built request app rating dialog, which has predefined text" so those infos are useful only on Android.
MANUAL ENTRY from "Share":
The App Identifier is the app id probably (reverse-domain), the manual is lacking a little on this, and for some other official plugins too.
So, you don't have to provide data in the "Rate App" dialog for iOS at all.
Could you please help me back by saying to me if you used "MobileAdvert" plugin in your iOS game?
Since a few days I can't publish updates of my games because they all crashes on startup and from my tests so far it seem to be linked to "MobileAdvert" because when I remove it I no longuer crashes...
No one is answering me sadly. :/