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How do I optimize ads? (17 000 impressions in one day)

  • Hi.

    I'm using Admob via Mopub for my iOS version of my game Bit And Run and in one day i have over 17 000 impressions but the revenue is only about 0.5$

    And my other game Kim Jong Jetpack only has about 1 640 impressions and has generated over 10$

    The ads works the same in both games and so I don't know how I can earn so little for so many impressions. Anyone have any good advice what to do to improve this?

    You can find the game here:

    Thank you in advance

  • Hello,

    Im a little bewildered too by the C2-Admob partnership. I have made apps in C2 using the Admob interstitial plugin and it generates way, way, less than a similar app written in Java (Android) and coding in the Admob key reference.

    There seems to be a definite pattern between impressions reported and low revenue using C2.

    Below is a daily report for some of my apps. The highlighted, yellow, app is the only C2 app, all the rest were created using java/Eclipse.

    Its as if the impression is fetched but never displayed. The ads do show so Im not sure why this pattern exists in all my C2 apps.

    Just throwing in my 2c.

    PS - If you're using banner ads, its historically very low when compared to interstitial. But 5c is way too low.

    [attachment=0:3lfxyh07][/attachment:3lfxyh07]

  • Thank you for your input.

    I use both banner ads and interstitial and my stats are way way worse

    Impressions = 17 041

    Expected earnings = 0.58$

    My ads are quite friendly and don't make you click them by mistake. But I guess you have to make people click them by mistake to earn money on ads because nobody clicks on ads in games on purpose

  • Your stats are terrible. Using trickery or not, with 17,000 ads served your income should be way more than youre getting. I run a simple banner add (iAd) on a relatively unsuccessful iPhone app, and that generates $1 per day. It gets nowhere near 17,000 impressions per day.

    Something is not right - perhaps youre are requesting ads but not showing them?

  • I know but the fill rate is 93% so the ads should be showing. I don't like when I finally have an app that actually alot of people are playing but don't earn anything because my ad setup i wrong And if you want to update the darn app on app store you have to wait for a week or two to get the update reviewed and that sucks.

  • A little off topic but I cant get an answer anyplace:

    How are you integrating interstitial ads in an iOS app? I can use iAds for banners in my iOS apps but cant for the life of me see how i can use interstitials.

    I assume your using AdMob in your C2 build but then do you use XDK or some other scenario? What type do you export from C2?

    How do you integrate the Admob plugin for iOS?

    Thanks - sorry for the questions but i dont think there are many of us using Ads in our C2 apps so info is scarce..

  • For my Android builds I use XDK Crosswalk and that works great with admob. But I haven't been able to build an iOS app using crosswalk so for my iOS games I use cocoonjs and there I can serve admob ads with my mopub account.

    Its pretty straight forward precedure with cocoonjs for iOS even if I get the feeling I'm missing out on my revenue. But if you want to serve alot of ads without earning anything. That's the way to go

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  • Thanks much

  • ludei

    screenshot posted by JLH1964 is quite shocking (about interstitial ads) so may you finally say what % from ads is taken by Ludei?

    Anonnymitet

    how many app downloads do you have?

  • Hello,

    ludei

    screenshot posted by JLH1964 is quite shocking (about interstitial ads) so may you finally say what % from ads is taken by Ludei?

    No, we don't take anything. All the earned money is for the user.

    Regards.

  • szymek I have about 400 downloads in 2 days wich is pretty good because I haven't promoted my app anywhere except dropped a line about it on this forum.

    But still I feel the revenue is too low. I have over 25 000 impressions now and the total revenue is about 2$

  • Hi I just wanted to ask If anyone using Leadbolt.

    I just started out and my revenues seems really low maybe it is because of people barely started to download my game with Leadbolts inside.

    Also another thing which ad format is best fullscreen or banner. I took out banner because it was slowing down my games during gameplay so I only use full screen between layouts. I only wonder if the impressions during gameplay (not clicking) gives you good revenues also. Should I consider integrating banners during game play, does it worth it??

  • Anonnymitet

    for 25.000 ads impressions you should get a least 35$ in case of banners

    and at least 70$ in case of interstitials

    but when and where exactly your ads are shown?

    ludei

    Thanks for information

  • szymek Ok, I'm not anywhere near that kind of revenue and my ads are shown during the game over screen exactly like flappy bird for example and interstitials are shown every 10 times you die.

    I have another cocoonjs game with the same type of ads and that one has generated 10xtimes the revenue on only 1 500 impressions.

  • szymek Ok, I'm not anywhere near that kind of revenue and my ads are shown during the game over screen exactly like flappy bird for example and interstitials are shown every 10 times you die.

    I have another cocoonjs game with the same type of ads and that one has generated 10xtimes the revenue on only 1 500 impressions.

    i use the same process but show an ad after 5 events (reload etc). I have no idea why C2 games generate such low income for such a high amount of impressions. I have approx 10 C2 games on the markets and all of them are way down regarding the Admob impressions to revenue when compared to 'real' java code apps.

    Here is the last 7 days for some of my apps. Again, the highlighted yellow section is C2. I think this really shows the amount of revenue that is being left on the table.

    [attachment=0:25rdtknk][/attachment:25rdtknk]

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