Okay so, time for a little development log for today of Clay.IO
When i was near to releasing 1.0 of Downhill Rush, i was looking for ways of earning revenue for my mobile/web game. I been working on the game for about 2 months, and was feeling confident it was good enough to release early. The original plan was to wait until i get to 2.0, to show the game on a market place like MarketJS or FGL. Once i got any or none potential publishers, i would release on the mobile platform using CocoonJS. But i ended up deciding to release my pre-2.0 builds for Clay.IO, a new web store with a already written API for everything this game needed: Achievements, Leaderboards, Ads, and In app purchases. They also have Suggestions, which i did not bother to try since i have the feeling it is a thing that pops up to bother the user every so often. Seeing from my research that almost everyone hats push notices, that sealed the deal of no implementation. They also had a new addition for licensing the games, but i had a feeling this was not going to get interest, pre-2.0. Either way, i checked marked it to see what comes out of it.
The implementation of the API was very strait forward, as the co-founder, Austin, has written the plugin necessary for C2 and a well documented reference manual on the site.I had a minor hiccup not getting it working, because i was not aware of the api key needed to make it work. I emailed him and he corrected me write away. Communication
is fairly good through email, usually taking a couple days to a week for response. Once i added in all of the features, i made the required banner for the store, and hit publish. The game was put in pending statues, in which the site states a 72 hour maximum waiting period for approval. A day and a half went by and i received an email stating that the game was approved. So, fairly quick approval.
That game was accepted on September 2nd, in which i waited a bit to check on how its doing. Here is the stats timeline i got as of September 4th.
As you see, the day of approval a got a spike of traffic, then proceeded to fall off. Expected since it is day 1 with no promotion done. On the 3rd i rebounded by posting on Scirra board, gaining higher traffic that day. This is a slightly old screenshot, as it topped around 85 views. The ads got a fair amount of views, with no clicks. I think Clay ads work on cost per 1,000 impression? In that case i need to be doing more promotion it seems. Nothing yet for in app purchases as expected. It's a new game, and it will take time. I got one user on the leaderboard, besides me, which proves to me that the leaderboards are indeed working. No achievements earned yet, as mine are pretty difficult to acquire. No free rides for me. 8P
More development logs to coming in two weeks. Planing on spreading the message once version 1.1 arrives on the 10th.